How To: Business Skills for Artists (Team Game)

You want to gain practical confidence for balancing your creative and organizational roles? You are looking for ways to communicate your work effectively with little or no budget? You are uncertain of how to build up a consistent audience?  

This interactive and game-based workshop helps artists understand and practice basic entrepreneurial and marketing thinking, essential when producing and promoting your work. Through playful exercises and real-life scenarios, participants explore how to identify and understand their target audience and to define and communicate their unique value proposition. You will test ideas, make flexible decisions in changing environments and apply tools of marketing and storytelling to promote your work without losing artistic integrity.

The workshop addresses independent solo artists and small teams of all levels of experience. 


In English spoken language